Events Management Speciality

Many events have not been as successful as they could have been because the organiser failed to plan adequately and overestimated or underestimated and overlooked important details. Therefore the success of an event depends largely on planning.

Event management today is more than just finding a big enough venue and inviting guests, it involves health and safety, management and control, licenses, authorisations and permissions. An experienced event manager is therefore essential to the successful planning and execution of an event.

Key Highlights Of The Workshop Are:

• What events can do for your PR and marketing strategy
• Scheduling techniques to plan and deliver an event
• Practical hints and tips on venue choice, stage management and different types of dining
• Managing the media at your events to multiply outcomes
• Advice on looking after guests and protocol for VIPs

Objectives

At the end of the workshop, delegates will have an understanding of the theoretical basis for the application of events as part of their PR or Marketing strategy.

• Delegates will be able to schedule and plan an event
• Delegates will be familiar with a range of events they are likely to engage in and the requirements for their successful delivery
• Delegates will be able to identify the most appropriate venues and activities for their events
• Delegates will be able to manage the media at their events with confidence
• Delegates will be able to troubleshoot event plans to identify potential problem areas before they emerge

WHO SHOULD ATTEND?

This workshop is relevant to anyone likely to have responsibility for the delivery of events for their organisation but new to the concepts and practicalities of this facet of corporaten communications. You will receive a thorough foundation in the fundamentals of orchestrating international V.I.P. visits, meetings,ceremonies, and special events.